Digital Manager

Location: US - Washington, DC



Digital Manager, Public Affairs and Crisis Practice


Digital Manager, Public Affairs and Crisis Practice


Burson-Marteller’s Public Affairs and Crisis practice is looking to hire a Digital Manager to work on a wide range of clients in verticals spanning technology, energy, financial and international. This role will work across the practice and function as a subject matter expert on digital engagement both paid and earned.  The ideal candidate will have a background in public affairs and public relations campaigns that build issue awareness, influencer support and calls to action on behalf of our clients and their objectives.




  • Developing and cultivating relationships with clients and external audiences.

  • Recommending and implementing digital initiatives across the entire online ecosystem that will improve the public’s perception of the client and their objectives.

  • Partnering with clients to develop and complete communications plans.

  • Helping to guide communications strategy and outreach efforts via social media, paid (display, video, etc.), email, text and blogs.

  • Developing original research and case studies to identify insights.

  • Ability to multi-task and manage projects with many stakeholders.

  • Stay on top of trends in the digital and online space such as programmatic advertising and audience targeting.




  • Minimum of 8 to 10 years of previous public affairs/relations work experience with an emphasis on digital platforms.

  • Experience with both paid and owned digital platforms and tools.

  • Seasoned writing skills; ability to craft content for multiple target audiences.

  • Ability to supervise and motivate account staff, and creative problem-solving skills.

  • Ability to develop and deliver presentations and produce program outlines for creative brainstorms.

  • Strong strategic-thinking skills, and the ability to handle and manage stressful situations.

  • Strong project-management skills.

  • Familiarity with the newest media outlets.

  • Bachelor's degree.


What we offer

You will find a collegial and collaborative environment at Burson-Marsteller.  We fill our offices with diverse and talented individuals who are happy to come to work each day and are driven to deliver innovative solutions to our celebrated client roster.  We offer an unmatched depth and breadth of capabilities and industry strengths, matched by cutting edge tools to include our unique evidenced based communications approach.  By leading the industry in thought and innovation, we create value for our shareholders and exciting new growth opportunities for our people and our company.  Care to join us?


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About Burson-Marsteller

Burson-Marsteller, established in 1953, is a leading global public relations and communications firm. It provides clients with strategic thinking and program execution across a full range of public relations, public affairs, reputation and crisis management, advertising and digital strategies. The firm’s seamless worldwide network consists of 73 offices and 85 affiliate offices, together operating in more than 110 countries across six continents. Burson-Marsteller is a part of Young & Rubicam Group, and a subsidiary of WPP (NASDAQ: WPPGY), the world’s leading communications services network.  


Burson-Marsteller is an Equal Opportunity Employer, EEO, AAE, MF/Disability/Vet, and we are proud of our diverse workforce.


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